From: http://www.hillandknowlton.ca/index.php/practices/corporate_financial.html
Corporate and Financial Communications
Reputation is an organization’s most valuable asset and a key factor in its performance. It is the foundation for accurate shareholder perception, a supportive policy and regulatory environment, a trusted brand, and an engaged and productive organization.
In today’s instantly accessed – yet rarely qualified and often fractious – global information environment, a genuine and positive reputation can only be established and maintained through stakeholder-focused communications.
H&K’s corporate communications strategists create and implement campaigns that protect and enhance the reputations of today’s leading organizations. Recruited from major corporations, trade associations, government, the media and specialty professions, the respected professionals within H&K’s corporate practice offer clients expert counsel on:
- Corporate positioning
- Crisis and issue communications
- Digital communications and online reputation building and defense
- CEO reputation management
- Media spokesperson training
- Internal communication and organizational change
- Stakeholder engagement strategies
- Corporate sponsorship
- Litigation or regulatory hearing support
Financial communications and investor relations
Reputation can be built or dismantled during a capital market transaction or other disruptive market event. H&K offers corporate clients an in-depth understanding of the Canadian public, government and media environment for transactions, including M&As, restructurings and IPOs.
We understand the demands on management’s time and the speed at which plans and protocols need to be implemented and adapted as circumstances evolve. This means we work with company management and legal and investment banking advisors to create effective communications campaigns tied to corporate objectives for capital market transactions.